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Customers: Profiles, History, and Segments

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Written by Cartva TeamUpdated 2026-04-06

Managing Customers

The Customers module helps you understand who buys from you, what they bought, and how to follow up.

In 1 minute (Beginner)

  • Open Customers
  • Search and open a profile
  • Review their order history
  • Tag them for targeted broadcasts

Step 1 — Open Customers

Click Customers in the left menu to browse your full customer list.

Step 2 — Search and open a profile

Search by name or phone number, then click a customer to open their full profile.

Step 3 — Review order history

Check the customer's recent orders, total spend, and any notes left by your team.

Step 4 — Segment for broadcasts

Tag customers (VIP, New, Inactive) so you can target them with personalized broadcast messages.

Tips

  • Following up with past customers is cheaper than finding new ones.
  • Use notes to remember preferences and make each message feel personal.

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